1. Who are you, and what do you do
My name is Patrick, I’m the Label Manager of Yoshitoshi Recordings, a legendary dance imprint
established in 1994 owned by Sharam, Grammy Award Winning DJ/Producer as 1/2 of Deep Dish and accomplished solo artist. I’ve been with Yoshi over 4 years now and aside from release management + A&R, I work with a team for all things to oversee operations and keep the ship sailing strong. We specialize in House music but also have a soft spot for techno where we earned the best selling techno record of 2015 with Nicole Moudaber’s “Giv Me Luv” Remix. Our main label parties occur during BPM, Miami Music Week & ADE and have featured great artists such as Andhim, Pleasurekraft, Shiba San, Uto Karem, Carlo Lio, Nora En Pure, Technasia, EDX.
2. Tell me about Yoshitoshi / Patrick
Yoshitoshi had a vision before I came along, so adapting and moving forward wasn’t difficult, but introducing new music was. I come from a hip-hop background (as some may already know) so dance music was a bit foreign to me in the beginning. So naturally i went with what i knew and slowly introduced more artists with a U.S. dance appeal, which was a horrible idea at the time. During Miami Music week I had a man yell at me for booking a U.K bass house artist and claimed house music was dead. Originally, Yoshi is viewed as a classic deep and progressive house record label, but with music trends the way they are, Sharam and I wanted to change that notion and become more eclectic in our sound. 4 years later we’re able to work with artists such as Soul Clap, Nicole Moudaber, Paul Ritch, Ardalan, Robosonic, Trent Cantrelle, Cid Inc, Anna + many more.
3. Business goals for 2016
2016 is the year of Sharam as we prep for his new album being released June 10th on Yoshitoshi. Titled “A Warehouse”, the record is a representation of the label in many ways and is not bound to a single genre, which has been a staple for Sharam since going solo in 2004. Weather its underground or crossover appeal, this record takes you on a journey through it all so watch out for it June 10th!
4. Do you have some tips for young professionals in the music industry
Tips for young professionals, however helpful it may be…is to continue pushing forward and not settle for where you are. You’ll find amazing opportunities in the most unlikely of places if you’re committed. Be early adapters to anything that can help you work more efficiently. “Slack” is a great application we use to assign tasks and communicate within Yoshitoshi. Lastly, sell the music you like! That way everyone wins.